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How Pieter Levels Makes (At Least) $210K a Month From His Laptop — With Zero Employees

I went through 126.8K tweets & found 7 patterns to Pieter’s success

Scott Stockdale
The Startup
Published in
7 min readMay 17, 2024

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Image from Twitter (edited on Canva)

Pieter is the OG of digital nomads.

He’s a serial entrepreneur who’s amassed over 422K followers on Twitter and built startups from just his laptop.

These include:

Screenshot from @levelsio bio on Twitter

Most remarkable of all?

Pieter has built these successful businesses with zero employees.

“For Photo AI, I’ve hired an AI dev for awhile to help me set up AI models on GPU servers, but everything else is by me.” — Pieter Levels

He’s lived in 40+ countries and 150+ cities — from Korea to Brazil — and he’s never worked for someone else. He’s always been self-employed.

What the actual f*ck.

It’s a crazy story.

I first heard about Pieter in 2019, and I later signed up for Nomad List. However, I’ve never dug into his story properly until now.

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Scott Stockdale
Scott Stockdale

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